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 Table of Contents  
Year : 2023  |  Volume : 14  |  Issue : 1  |  Page : 53

Preventive medicine: How to motivate Iranian citizens vaccination against COVID-19?

1 Health Services Management Research Center, Institute for Futures Studies in Health, Kerman University of Medical Sciences, Kerman, Iran
2 PhD in Health Policy, Health Services Management Research Center, Institute for Futures Studies in Health, Kerman University of Medical Sciences, Kerman, Iran

Date of Submission14-Dec-2021
Date of Acceptance29-Dec-2021
Date of Web Publication28-Apr-2023

Correspondence Address:
Mousa Bamir
Scientometrics, Social Determinant of Health Research Center, Institute for Future Studies in Health, Kerman University of Medical Sciences, Kerman
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Source of Support: None, Conflict of Interest: None

DOI: 10.4103/ijpvm.ijpvm_517_21

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How to cite this article:
Bamir M, Pourshikhali A, Masoud A. Preventive medicine: How to motivate Iranian citizens vaccination against COVID-19?. Int J Prev Med 2023;14:53

How to cite this URL:
Bamir M, Pourshikhali A, Masoud A. Preventive medicine: How to motivate Iranian citizens vaccination against COVID-19?. Int J Prev Med [serial online] 2023 [cited 2023 Oct 3];14:53. Available from: https://www.ijpvmjournal.net/text.asp?2023/14/1/53/375443

Dear Editor,

The rapid spread of Covid-19 vaccines has led to distrust and concerns about the safety of vaccines, which has directly increased the general suspicion of vaccine injection.[1] In global health emergencies (such as the COVID-19 epidemic), a more comprehensive range of information sources is often used to inform health-related measures.[2] In Quaid's experience, 19 media and information sources, including television, radio, newspapers, magazines, Facebook, Instagram, Twitter, family, and friends, are considered the most widely used sources of Quaid-19 information.[3] Scientific evidence shows that many misleading and unproven claims and news against COVID-19 vaccines are widely spread, especially social media, which has negatively affected the decision to inject vaccination.[4] Usually, information from this type of information source is often suspected of spreading rumors and misleading information, which has contributed to insecurity and confusion and the negative attitude of citizens toward vaccination.[5]

In Iran, the unwillingness of some citizens to receive the corona vaccine or the delay in injecting the vaccine has caused an anti-vaccine movement and vaccination avoidance among some citizens. A review of experiences and lessons learned from other countries of the world shows that to prevent vaccination avoidance, two methods of encouragement and punishment appropriate to the age and occupation of the citizen is the essential way to encourage vaccination thus. In some countries, incentives include cash rewards, meals, sweets and marijuana, gifts and cards by lottery, tickets to entertainment and sports venues, and pet donations. In addition to this incentive, some countries of the world have considered severe punishments and threats for those who avoid vaccination without scientific support.

The authors of this study propose mechanisms that can encourage COVID-19 vaccination and vaccination avoidance in Iranian citizens. In this way, in addition to using international experiences and exploiting incentive and punishment mechanisms, it is possible to take measures such as forcing vaccination, preventing and dealing legally with the publication of fake news, providing insurance discounts, reducing taxes, and using personalized bonuses. Also, launching campaigns to encourage vaccination and providing proper scientific advice about the vaccine and its benefits and its harms can change the behavior, strengthen public confidence in the health system, and provide the basis for vaccination of the whole community.

Author's contribution

All authors, the conception or design of the work; the acquisition, analysis, or interpretation of data for the work: MB, AM, and AP; Drafting the work or revising it critically for important intellectual content: MB and AP; Final approval of the version to be published: MB.

Financial support and sponsorship


Conflicts of interest

There are no conflicts of interest.

  References Top

Dror AA, Eisenbach N, Taiber S, Morozov NG, Mizrachi M, Zigron A, et al.Vaccine hesitancy: The next challenge in the fight against COVID-19. Eur J Epidemiol 2020;35:775–9.  Back to cited text no. 1
Gehrau V, Fujarski S, Lorenz H, Schieb C, Blöbaum B. The impact of health information exposure and source credibility on COVID-19 vaccination intention in Germany. Int J Environ Res Public Health 2021;18:4678.  Back to cited text no. 2
Soroya SH, Farooq A, Mahmood K, Isoaho J, Zara SE. From information seeking to information avoidance: Understanding the health information behavior during a global health crisis. Inf ProcessManag 2021;58:102440.  Back to cited text no. 3
Khan YH, Mallhi TH, Alotaibi NH, Alzarea AI, Alanazi AS, Tanveer N, et al. Threat of COVID-19 vaccine hesitancy in Pakistan: The need for measures to neutralize misleading narratives. Am J Trop MedHyg 2020;103:603–4.  Back to cited text no. 4
Boberg S, Quandt T, Schatto-Eckrodt T, Frischlich L. Pandemic populism: Facebook pages of alternative news media and the corona crisis-A computational content analysis. 2020. Available from: https://arxiv.org/pdf/20040.02566. [Last accessed on 2021 Mar 30]. 23.  Back to cited text no. 5


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